IDENTITY AND BRAND DEVELOPMENT
What does your company stand for?
How is it perceived?
As a new business, how do I want to differentiate myself?
Do you want to update your identity to reflect a change in your business strategy or update it?

RedMac can analyse your organisation’s brand and what it stands for, and use the resulting information to position (or reposition) your brand. We will work with you to build a ‘brand prism’ to define what your brand stands for and support you in developing tag lines to crystallise what your company does clearly to use across your marketing.

If you engage RedMac to develop a corporate identity for you, we will develop a comprehensive corporate style guidelines manual for you to stipulate how to use the brand in its different forms to maintain your brand strength and ensure consistency is maintained across your marketing. We will obviously then support you to implement the brand guidelines to ensure consistency over all points of experience and interaction.